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Expert tips for homesteaders, lifestyle brands, and small-biz owners on branding, SEO, Showit tutorials, and DIY website design. Learn how to create sites that connect, boost your online presence, and showcase your simple living journey—all without hiring a designer.

THE BLOG

Welcome to

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Thinking about starting a blog for your small business but don’t know where to begin? Whether you’re a handmade shop owner, homesteader, or a brand rooted in simple living, this post breaks down exactly how to start a blog that attracts your ideal audience and helps you grow your business online—without burnout or a tech degree. Plus, I’m sharing my secret coffee-free blueberry latte recipe that powers my blog planning days and a free blogging kit to get you started!

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And What It Taught Me About Website Strategy, Sales Psychology & Simple Living Brands Before I spill the story of how a 17-year-old at Zippy’s Car Wash completely outsold me (yes, me, a professional web designer), here’s a quick PSA from your favorite web gal who loves fonts, chocolate chip cookies, and helping down-to-earth small […]

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In today’s market, social proof is one of the most powerful tools simple living brands can use to grow. Whether through glowing reviews, heartfelt testimonials, or genuine customer stories, social proof builds trust and helps potential buyers feel confident choosing your brand. Let me show you what I mean: The other night, my husband and […]

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Want to grow your email list with ease? Learn how to embed a Flodesk form into your Showit website—no code, no stress. This guide is perfect for simple living brands ready to build community, increase conversions, and turn website visitors into loyal subscribers. Whether you’re offering a freebie, discount, or dreamy download, you’ll walk away with everything you need to start growing your list beautifully.

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Every morning in our home follows a pretty predictable rhythm. Wake up. Make breakfast. Enjoy the shining sun and chirping birds. It’s a slow living dream… until we hit the Hair Moment. You know what I’m talking about if you’ve got a toddler. There’s something uniquely humbling about wrestling with a tiny human’s hair before […]

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Once upon a time, in the vast kingdom of the internet, there lived a therapist named Dr. Clara Carewell. She was wise, kind, and incredibly good at helping people untangle their thoughts. But there was one problem… No one was booking appointments. Despite her magical ability to heal hearts and minds, her website was an […]

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Hey there! I’m Shayna, the proud founder of DIY Web Studio, where I help therapists create stunning, client-attracting websites all on their own. If you’ve ever felt lost trying to get your website up and running, or if you’re a therapist hoping to connect with clients who need you most, I’m here to make that […]

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I’m so excited to showcase my latest project, Face the Storm Counseling, where I had the privilege of working with a talented therapist who specializes in betrayal trauma. For this design, I used my “Tether” website template—coming this December!—and customized it to bring her unique branding and message to life. (While originally a five page […]

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Alright, gather ’round, because I just had the ultimate branding epiphany during my recent trip along the Oregon coast. Picture this: my best friend and I hit up three different Airbnbs, each with its own unique vibe. It was like visiting three different worlds—all along the same coastline! And each “world” had me feeling something […]

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When your therapist blog is so good, clients want to stay awhile. Discover how the right blog topics—like managing anxiety and building better relationships—can build trust, attract clients, and make your practice more visible. Ready to turn readers into clients?